rev up the getaway car.
Brand Positioning / Campaign Ideation / Slogans / Nomenclature
Print / Interactive / Collateral / Direct / Identity
SARAH PASCAL BELZER
Through strategic storytelling, Sarah Belzer helps to position brands in the marketplace — driving the perceptions responsible for decision-making, and generating the affinity, trust and allegiance critical to their growth.
Sarah began her career as a journalist and then worked as a writer in the television and film industries in Los Angeles. She went on to work at GE Capital, the New York Times, and finally, in the wonderful world of advertising—
where she created the brand stories, slogans and campaign ideation for some of the largest brands in the world.
Today,Sarah continues her brand work for agencies, brands, and companies small and large. She frequently speaks on the subject of ‘strategic brand positioning’; and provides branding bootcamp seminars to in-house corporate marketing teams seeking to more effectively position and grow their brands.